If you're an avid scrapbooker or crafter, you've probably have heard of the Cricut. It's a paper cutting machine and there are various cartridges with many designs you can choose from. Well....just last night Cricut Cake was launched for purchase on HSN. Although it was midnight and I rarely tune in to home shopping channels, I was curious and found myself watching the demo for Cricut Cake and I'll admit, it's pretty cool. You just have to load a thin sheet of gumpaste into the machine, choose your design, and press cut. What you are left with is a clean, fast, and easy applique for your cakes, cookies, and cupcakes. I think it's an innovative product for beginning/home bakers, but you've got to be making a lot of treats to make up for the price of this machine and the cartridges :) As for me, I think I'll be sticking to my own devices (aka my hands and an x-acto)

Here are some examples of cakes decorated with the Cricut Cake from their website.